The creation of a company’s logo is only one part of the overall brand identity. Branding is a marketing practice in which a business strategically and consistently manages its overall corporate identity.

To effectively develop your brand design, you should consistently and strategically define the basic elements that make it up:

Brand identity, brand image, brand culture και brand personality.

Corporate design elements determine how your brand is perceived:

• Finding Naming
• Create a logo
• Product packaging
• Website design
• Social Media graphics
• Printed material (company cards, envelopes, posters, etc.)
• Staff equipment (clothes, hat, apron, etc.)